Consider for a moment this number, 66,636.
As of October 24, that is the number of political ads aired in North Carolina this election year. And just for state level races, think governor on down.
Now money in politics, that should not surprise you. But these numbers might. "The estimated cost of those ads is about $32 million." That’s Ben Weider from the Center for Public Integrity. The totals reached by poring through data primarily compiled by Kantar Media.