NC Commerce Department

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The North Carolina House and Senate are finalizing significant changes to how the state recruits and retains businesses. The chambers have passed slightly different versions of a bill to privatize part of the state Commerce Department.

Hey North Carolina, it’s time to get branded. Don’t worry, no hot implements will be used. But branding was big news at a recent meeting of the state’s Economic Development Board.

They want to spend $1.5 million on a new slogan to attract tourists and businesses to our fair state.  So WFAE's Tom Bullock decided to peel back the onion on this attempt at sloganeering.

Full disclosure: I just moved here a few months ago.  But even I know North Carolina has a state slogan, “First in Flight.”  It’s even on our licenses plates.  And license plates don’t lie right?

Michael Tomsic

The private board that Governor Pat McCrory wants to take control of recruiting and retaining businesses in North Carolina met for the first time Wednesday. But there’s not too much that board can do until the state legislature gives it more authority.

Commerce Department

The North Carolina Commerce Department is in the process of changing the way it recruits and retains businesses. It's privatizing parts of the public model it currently uses, and it announced Tuesday who the interim CEO of the new, private side will be. But much about the new model is still up in the air, including whether state lawmakers will approve it.