CaroMont Health is standing by its choice of a new system-wide slogan, which was unveiled along with a change in name for Gaston Memorial Hospital. The hospital will now be known as CaroMont Regional Medical Center. WFAE's Mark Rumsey spoke with CaroMont's vice president of Marketing and Communications, Penny Cowden about the slogan "Cheat Death."
Mark Rumsey grew up in Kansas and got his first radio job at age 17 in the town of Abilene, where he announced easy-listening music played from vinyl record albums.